Select two products from the list of product categories below and using the teaching materials and any additional research explain what you think would be an appropriate promotions strategy for both them. In doing so compare and contrast the two promotions strategies explaining why you think they would be similar or different. Name Course number Instructor’s name Date Promotion is an aspect of the marketing mix dealing with the nature of communications, how this communication is rendered to customers through different channels. It is important to understand that promotion does not work in isolation because other aspects of the marketing mix such as price, product and distribution work to enhance product promotion strategy as part of marketing (KnowThis.com, 2013)
Marketing Custom Essay
07
Aug