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Write a page on Objective: To understand and illustrate how advertisers target specific segments of the population, in this case women. 1.As early as the 1920s, advertisers recognized that women had authority over as much as 80 percent of household purchases. From that point forward, women have been primary targets for the ad world–even in product categories that might traditionally be viewed as male oriented.

Objective: To understand and illustrate how advertisers target specific segments of the population, in this case women.  1.As...

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